Paper-based Employee Wellness Program, Get Fit on Route 66

Get Fit on Route 66 inspires participants to get fit as they trace the famous Main Street of America route. The more active they are, the sooner they’ll cruise into the California coast — and daily exercise will be a part of their lifestyle. A choice of more than 40 physical activities, nostalgic roadside attractions, and easy-to-use logging tools make this health and fitness program an all-time favorite.

How It Works

For every minute participants exercise, they mark off 1 mile along the 2448-mile route in their Get Fit on Route 66 Trip Log — if they log 30 or more minutes a day, they earn a Route 66 road sign. Recording 30 minutes a day, 5 days a week, participants will reach Santa Monica in about 16 weeks; 60 minutes a day, 5 days a week, will get them there in about 8.

Features

Program length determined by pace — 12-16 week average
Wellness program participants progress at own pace to reach 2448 minutes
For 10 to 10,000 participants of any activity level
Optional team competition for a more spirited road trip.

Kit Includes

Motivating emails to announce the program, boost participation, and maintain contact
Customizable/reproducible materials — posters, postcards, paycheck stuffers, handouts, registration and team reporting forms
Promotion pieces — press release, newsletter article, presentation, marketing and event ideas
Informative articles on topics like the importance of stretching, how to maintain physical activity goals while traveling, and choosing physical activities that match your lifestyle
Fun games and healthy roadside recipes
The web’s best online resources
Action plan for implementing this workplace wellness program
Participant survey
Samples of great incentive items — Get Fit on Route 66 Trip Log, T-shirt, travel tumbler, safety strobe light, fuzzy dice, and EatingWell’s Comfort Foods Made Healthy cookbook.