A new CVS Caremark wellness program is under fire from a national data privacy group — and distressed employees. The parent company of this large pharmacy chain is just the latest player in a growing trend to penalize workers:
- Who choose not to participate in wellness programs
- Whose body weight or other biometric measures don’t fall within approved ranges.
If CVS workers decline participation, they’ll be charged an additional $600 a year in monthly premiums. And if they fail to bring their biometric measures in range within a year, they may have “few health options to choose from” the following year.
Despite the proliferation of social media within wellness services, health promoters in some organizations are becoming more distant to participants (and participants to each other). The tools can create a faux impression of connectedness, when in fact the link is tenuous at best. While the move toward e-everything has created enormous economy of scale, allowing you to reach more people more easily, it’s come at a price: a wellness program that has lost its heart.