It’s a good bet employees know the actions that constitute a healthy lifestyle. Yet, if they’re like most groups, 10%-20% smoke, 60% are overweight, 45% or more are inactive, and 20% or more have high blood pressure.
So why aren’t more of them taking advantage of your services? They’re afraid of failing, don’t have time, feel the programs aren’t convenient, don’t trust you or the organization, or any number of other valid reasons. And even if you address (and you should) all of these concerns, there’s often another that gets in the way. You’ll reach a point where using your services can’t get any more efficient, easy, or confidential. You need referrals.
With over 32,000 employees serving institutional investors in 30 countries, State Street recognizes the importance of cultivating employees’ full potential and supporting the communities where they live and work. Robin Benoit (Managing Director, Global Benefits and Wellness) affirms senior leaders knew promoting employee well-being made sound business sense, beyond being the right thing to do. “Studies show the higher the employee engagement, the better profitability for the company and the more likely we can recruit and retain the best talent in the industry.”
You’re probably familiar with the us-against-them sentiment that sometimes develops between management and workers over issues of healthcare, benefits, confidentiality, and job security. Equally important in terms of participation is your approach to well-being — whether your intent is to fix health problems or support individual desire to improve quality of life. It’s an important distinction.