by Dean Witherspoon   Dean's profile on LinkedIn  

“Employees Loved It” and Other Signs You May Be Doing the Wrong Thing

At HES, whenever we hear something like the employees loved… we hold our breath, because it’s often followed by the latest flavor-of-the-month wellness activity. While we’re big believers in delighting employees with whatever wellness benefit you’re promoting, if it’s not tied to an overall objective or the program’s mission, it’s probably neutral at best and harmful to health enhancement efforts at worst.

by Dean Witherspoon   Dean's profile on LinkedIn  

Choosing Your Next Wellness Vendor Partner

At HES, we’re big believers in checklists for important decisions. Here’s one for you to adapt as you evaluate future or current partners:


  • Focus. The product or service you’re purchasing must be a core competency of the vendor, not some add-on to what they really do for a living. If it’s not their strength, it won’t be yours either.
  • Value. This criterion is the product of quality and cost. It’s not about being the least expensive — which often means the least effective. But the opposite isn’t necessarily true either; greatest cost doesn’t equal greatest impact. Value is assessed by talking to real customers and comparing their results to the vendor’s sales pitch. If they don’t align, keep looking.
by Dean Witherspoon   Dean's profile on LinkedIn  

The Happiest Wellness Managers Have the Biggest Life Outside of Work

We have the good fortune to work with hundreds of highly motivated wellness professionals every year. And from time to time we connect at an industry event and spend some time over coffee or dinner, when we really get to know them.


One thing we’ve learned over the last decade: There seems to be a direct relationship between happiness and work fulfillment with a big life outside of work. Some real examples (but not real names):


  • Kim has exceptional rates of completion for wellness campaigns (60% or more) without offering any rewards. She’s on a first-name basis with probably a third of her organization’s 4000 employees by being highly visible in both formal and informal settings. She’s happy in her job and her life outside of work, where she serves on the community center board, volunteers for a women’s domestic abuse shelter, participates in several charity fun runs each year, and is in a neighborhood book club.